Marketing & Growth Lead (Crypto Casino)
We're looking for a sharp, crypto-savvy Marketing & Growth Lead to help drive high-value partnerships, scale brand awareness, and bring structure to our marketing efforts as we expand into new markets
We usually respond within a month
Job Title: Marketing & Growth Lead (Crypto Casino)
Location: onsite @ The Quad (Mhriehel); hybrid after probation
The Role
We’re looking for a Marketing & Growth Lead to join a start-up and drive marketing and partnership initiatives within the crypto casino space. You'll help identify and close high-value deals, bring structure to ongoing operations, and contribute to our expansion into new markets. This role is ideal for someone with experience in online gambling and a strong grasp of crypto culture — someone who can step in with confidence, take ownership of marketing and partnership activities, and support both strategic thinking and hands-on execution.
Key Responsibilities
- Identify, evaluate, and negotiate high-value partnerships (influencers, platforms, affiliate networks, Web3 projects, events).
- Monitor partner performance and ensure alignment with business goals.
- Support entry strategies for new geographical markets.
- Research and recommend go-to-market strategies tailored to local gaming and crypto trends.
- Collaborate with compliance and regional partners to align with regulatory and cultural nuances.
- Drive brand visibility through sponsorships, media buys, event participation, and influencer activations.
- Work with internal marketing teams to craft compelling brand narratives for crypto-native audiences.
- Ensure consistency in tone, messaging, and identity across all channels and partnerships.
- Collaborate with product, content, and data teams
Strategic Partnerships
Market Expansion & Localization
Brand Marketing & Awareness
Operational Support
What You Bring
- 2+ years of experience in marketing, partnerships, or business development — experience in online gambling is a must, ideally within a crypto casino.
- Proven track record of negotiating deals and managing strategic partnerships.
- Deep understanding of crypto culture, online gambling trends, and Web3 communities.
- Strong marketing acumen — experience with brand campaigns, influencer marketing, or user acquisition is a plus.
- Excellent communication, relationship-building, and organizational skills.
Nice to Have:
- Experience working with affiliate platforms or crypto casino operators.
- Network in the Web3 or streamer/gaming influencer space.
Why Join Us?
- The opportunity to bring your expertise and have an impact in a rapidly-growing start-up brand.
- A truly global work environment with colleagues from around the world.
- A culture that values ambition, creativity, and teamwork.
- Health insurance, wellness and communication allowance if based in Malta.
Ready to Take the Next Step?
Ready to bring your energy to Bet On Talent? Apply now and join a team where everyone's dedication fuels our journey to success!
- Department
- Marketing
- Locations
- Malta
About Bet On Talent
A rising powerhouse in online gambling and betting, we’ve made our mark in just four years—and we’re just getting started. Our success is driven by a team of experts in casino operations, marketing, and beyond, leading innovative projects across casino, crypto, and game development. More than just customer-focused, we are people-first—empowering passionate professionals to bring bold ideas to life, grow their careers, and take our products to the next level.