SEO Specialist
This role is ideal for someone eager to grow their expertise, contribute to scalable SEO success and make a measurable impact on brand visibility.
Job Title: SEO Specialist
Location: Hybrid - Mrieħel, Malta (3 days per week in office)
Reporting to: Head of Acquisition & Planning
The Role
You will play a key role in driving organic growth by executing both on-page and off-page optimization strategies. You will collaborate closely with content, brand, and technical teams to ensure best practices are implemented across all digital properties. Help identify opportunities, track performance and continuously refine SEO efforts.
Key Responsibilities
- Execute on-page and off-page SEO initiatives under the SEO Manager’s direction.
- Review, optimize, and publish content in collaboration with the content and brand teams.
- Manage link acquisition efforts and maintain a clean, high-quality backlink profile.
- Conduct keyword research and support content gap analysis.
- Track and report performance metrics (traffic, ranking, CTR, backlinks) to ensure continuous improvement.
- Support the SEO Manager in testing new strategies and scaling successful approaches across brands and markets.
- CMS Management, assist on managing and optimizing website content structure, metadata and performance to improve search engine visibility and rankings.
What You Bring
- 1-2 years in SEO experience
- Understanding of SEO fundamentals
- Ability to analyze performance data and translate insights into actionable recommendations.
- Solid communication and collaboration skills to work cross-functionally with content, tech, and marketing teams.
- Attention to detail and strong organizational skills for managing multiple projects simultaneously.
Nice to Have
- Experience in the iGaming / Casino industry.
- Familiarity with content performance tools (e.g., SurferSEO, Clearscope, or Frase).
- A proactive mindset, someone who stays updated on SEO trends, algorithm updatesand competitive best practices.
Why Join Us?
- The chance to make a tangible impact in a rapidly growing, global company.
- A culture that rewards ambition, innovation, and collaboration.
- Comprehensive benefits package for Malta-based employees, including:
- Private health insurance, wellness allowance, and communication allowance.
- Healthy lunch on Wednesdays, Social Fridays, and Summer & Christmas events.
- Employee discounts in restaurants and businesses.
- Extended second-parent leave policy.
- Private parking space.
- Department
- Affiliation
- Locations
- Malta
- Remote status
- Hybrid
About Bet On Talent
A rising powerhouse in online gambling and betting, we’ve made our mark in just four years—and we’re just getting started. Our success is driven by a team of experts in casino operations, marketing, and beyond, leading innovative projects across casino, crypto, and game development. More than just customer-focused, we are people-first—empowering passionate professionals to bring bold ideas to life, grow their careers, and take our products to the next level.