Location: 100% Remote (Europe or South America based)
Schedule: Freelance/Contract. Must overlap with US West Coast hours (at least 4 PM - 8 PM CET) for key strategy meetings.

Acquiring users is only half the battle; keeping them hooked is where the real game is won. Our client is building a modern, gamified e-commerce platform and they need an Optimove CRM Specialist to help build the retention engine from scratch. This isn’t a standard product - this is a completely new vertical. We need someone who can use behavioral data to create irresistible, personalized player journeys.

Your Quests (What You’ll Do):

• Architect and scale the CRM set-up from the ground up, moving fast and breaking the mold of traditional e-commerce.

• Utilize your deep proficiency in Optimove to segment users, map out lifecycle journeys, and trigger automated, hyper-personalized campaigns.

• Adapt retention strategies from gaming and e-com to fit a totally unique, non-traditional auction vertical.

• Analyze user data to increase player retention, repeat bids, and lifetime value.

Your Arsenal (What You Bring):

• Hands-on, undeniable proficiency in Optimove (this is a must-have). You have taken it from a blank-slate and helped transforming it into a scaled retention engine.

• A brave, experimental mindset - you are excited to figure out what works in a vertical that doesn't exist yet.

• Strong analytical skills to translate user behavior into actionable CRM campaigns.

The Loot (What’s In It For You)

• 100% remote across Europe/South America. As long as you are crushing your goals and overlapping with the US West Coast (4 PM - 8 PM CET) for critical strategy syncs, we don't care where you log in from.

• You aren't joining a corporate machine; you are building the engine. This is a rare opportunity to get in at absolute zero. No red tape, no "this is how we've always done it" mentality - just a blank canvas and the freedom to write the playbook.

• We need you in the trenches executing today, but we are looking for the leaders of tomorrow.